Because its just so small...and when its small, you can always have another one...then another...then another!

I dont think my first post worked---but i was saying that the whole process of cupcakes and baking in general is more delicious than other cooking. You can lick the bowl, then you can decorate with different varieties of icing : chocolate, vanilla, rainbow, cream cheese ---and be creative with sprinkles, smarties, jelly beans, marshmellows etc---so why would you only have one??